Founder-led sales caps growth
You can't run the company and every first call at the same time.
For SaaS & AI startups
Pipeline that doesn't depend on the founder.
For seed to Series B SaaS and AI companies that need qualified demos without hiring a full SDR team.
New messageExample
ToHead of RevOps, Series A SaaS
SubjectMonday forecast prep
Noticed you are hiring two RevOps analysts. Teams your size use our tool to cut forecast prep from a day to an hour. Worth a 15-minute look?
Reply
"Happy to take a look. Does Tuesday work?"
● Positive reply · bookedWhy cold email
Why it works for SaaS & AI startups.
SDRs are slow to ramp
Hiring, training and tooling take months before the first meeting lands.
Intent beats volume
Emailing companies that just raised or started hiring gets far more replies than a cold list.
Who we reach
The people who sign off, at the right moment.
Buyers we target
- VPs of sales & revenue
- Heads of growth & marketing
- CTOs & engineering leaders
- RevOps & operations leads
- Founders at smaller companies
Signals we watch
- Funding rounds
- Sales or engineering hiring
- Tech stack changes
- New market expansion
Campaign angles
Angles we test first.
Trigger-based
Open with the event that makes your product relevant this month.
Problem-first
Name the pain in their words before you mention a feature.
Peer proof
One sentence on a similar company that got results.
What to expect
What results look like.
The goal: qualified demos with buyers who match your ICP.
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Weeks 1–2
Set up & warm up
Domains, inboxes and your first lead lists, built on your accounts.
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Weeks 3–4
First campaigns live
Two or three angles tested against each other.
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Month 2
Double down
Keep what gets replies, rewrite what doesn't.
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Month 3+
Scale
More volume on proven angles and a steady flow of meetings.
In your weekly report
- Emails delivered
- Replies
- Positive replies
- Meetings booked
Every market is different, so on the call we give you a realistic forecast for yours.
FAQ
Questions we hear first.
How is this different from hiring an SDR?
You get infrastructure, data, copy and reply handling running in about two weeks, without recruiting or ramp time.
Can you write about technical products?
Yes. We learn the product, then write about the buyer's problem in plain language. Engineers and executives both reply to that.
Can we target more than one market?
Yes. Each market gets its own list, copy and send times, and we compare results week by week.
Book a call
See what cold email could do for your next quarter.
A 20-minute call about your buyers and what your pipeline could look like. No hard sell.
Loading the calendar… If it doesn't appear, email kunaal@tigest.club.